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Samuel Jones & Co.

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Daniel View Drop Down
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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Topic: Samuel Jones & Co.
    Posted: 22 April 2021 at 11:52
I purchased this little notebook of Cinderellas on ebay. It soon became clear that they related to Samuel Jones & co, papermakers, best known for their APEX 1934 advertising labels and for producing the paper for the self-adhesive stamps for Sierra Leone and Tonga and often having their name in the sheet margin or on the reverse of the stamps, in itself unusual for a paper manufacturer. I've been researching their history but the information available is rather limited. Let's start with the notebook. Firstly, a set telling the story of Gum Arabic. Then some of the series of The British Sailors Society: 
Scan_20201109 by Daniel, on Flickr
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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 24 April 2021 at 17:55
Founded in 1810, they became well known as paper manufacturers, especially their patented non-curling gummed paper used for labels and poster stamps. They were very good at self-publicity and getting their name on some of their stamp products. Indeed, as my next few posts will show, they were very active in getting many poster stamps produced as the paper manufacturers with others doing the printing.



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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 24 April 2021 at 18:03
This appears to be a collectors book and Samuel Jones even had their own Collectors Club. From the second image, you will see that they were active in the USA having an outlet in Newark, New Jersey. I've seen others from the USA but I'm finding it difficult to get more information about htis operation.


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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 21 June 2021 at 06:29
Here's one more page from the notebook. A set of 6 stamps for the Reconstruction Fund for St Georges's Cathedral, Southwark, London. So, also on Samuel Jones' paper. Followed by 3 poster, BDMAA, Swans Tours and a Poster Stamp Club from Perfect Poster Stamps also Samuel Jones?

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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 21 June 2021 at 06:33
From the stamps in the notebook, we can see an association with Perfect Poster Stamps (see the final Passe Partout stamp produced by them for Samuel Jones) and Posterstamp Publicity Ltd., London (the Coronation stamps). This latter association is confirmed with the series of 'Our Beautiful Empire' stamps with the Canada and South Africa sheets shown below, stating 'Produced for Samuel Jones & Co. Ltd. by Posterstamps Publicity Ltd,. London.' in the lower margin.

Scan_20201110 by Daniel, on Flickr

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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 21 June 2021 at 06:41
This is a sample book for Samuel Jones Non-Curling Gummed Paper. It dates from January 1970, by this time Samuel Jones was taken over by/merged with Wiggins Teape.

{as an aside, both Wiggins Teape and Samuel Jones had premises in Australia at this time with Wiggins Teape producing the paper at Shoalhaven Mills, NSW and Samuel Jones providing the coating and  gumming at their factory in Keon Park,Victoria (now operating as Keon Labels) for Australian postage stamps.Wiggins Teape stamps produced for Australasia from 1920s onwards are readily identifiable and collectible.}

So, from the Samuel Jones sample book, let us start with the list of offices within the UK. These clearly include Wiggins Teape offices identifiable by the Gateway House addresses and Butterfly House for Samuel Jones.

Samuel Jones by Daniel, on Flickr


Scan_20201118 by Daniel, on Flickr

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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 21 June 2021 at 06:44
Scan_20201118 (3) by Daniel, on Flickr

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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 21 June 2021 at 06:47
One of the best known Cinderella stamp sets associated with Samuel Jones is the set of 6 stamps produced for the International Air Post Exhibition (APEX) of 1934 featuring an aircraft flying over Tower Bridge in London. A balloon is shown on the left with a pigeon (denoting pigeon post) beneath. The exhibition ran from 7th to 12th May. On the right-hand margin it read 'Printed on paper supplied by Samuel Jones & Co, London' with their trademark butterfly, the Camberwell Beauty, shown beneath their name. The set was printed by French printers Institut de Gravure, Paris.

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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 21 June 2021 at 11:18
Most famously of all, Samuel Jones produced the paper for the world's first freeform self-adhesive postage stamps for Sierra Leone in 1964 to celebrate the New York World's Fair. A part set is shown together with a first day cover, 10th February 1964. The reverse of the backing paper shows the Samuel Jones & Co. Ltd. logo with the Camberwell Beauty butterfly, a truly remarkable piece of self-publicity. The printers, Walsall Lithographic Company, only got a mention at the bottom of the sheet, not shown here.

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Post Options Post Options   Quote Daniel Quote  Post ReplyReply Direct Link To This Post Posted: 21 June 2021 at 11:21
Here is a postcard from Samuel Jones from 1969 publicising the 5th anniversary of the above freeform stamps. Other postcards exist from them and also from Walsall Litho. By this time Samuel Jones was part of Wiggins Teape.

Also 3 from a longer series of foil stamps for the 5th anniversary of Sierra Leone. Again, produced on Samuel Jones paper with the wording:

Samuel Jones & Co Ltd - London
Makers of Quality Adhesive Stamps 

interspersed with multiple butterflies and repeated across the entire reverse. Both card and stamps shown front and back.

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